Introduction
In a notable transaction within the landscaping industry, Winterberry Gardens has successfully acquired Willie C. and Sons Landscaping, marking an important step in its strategic growth plan. This acquisition underscores the ongoing trend of consolidation in the lower middle market, particularly within the landscaping and horticultural services sector, where companies seek to enhance their service offerings and market reach.
Deal Summary
The acquisition was finalized on July 1, 2023, with Winterberry Gardens, a company specializing in horticultural services and landscaping projects, acquiring Willie C. and Sons Landscaping, which has garnered a strong reputation for delivering high-quality landscaping services to both residential and commercial clients since its founding in 2002. Willie C. and Sons is known for its commitment to customer satisfaction, which aligns well with Winterberry’s objectives of expanding its service offerings and customer base.
Key individuals involved in the transaction include Willie C. Weatherford, the founder of Willie C. and Sons Landscaping, and Scott W. Henson, the CEO of Winterberry Gardens. Weatherford expressed enthusiasm about the partnership, highlighting how it will enable the company to grow and enhance its services. Henson also emphasized the strategic fit of Willie C. and Sons within Winterberry’s portfolio, noting the importance of their established brand and customer loyalty for achieving the company’s growth targets.
Buyer Profile
Winterberry Gardens, based in the Northeast, is known for its expertise in horticultural services and landscaping. As a portfolio company of Gemini Investors, Winterberry has a robust history of growth through both organic expansion and acquisitions. This acquisition of Willie C. and Sons Landscaping aligns with Winterberry's strategy to enhance its market presence and service capabilities.
In the past six months, Winterberry Gardens has also completed several notable transactions, including:
- Acquisition of GreenScape Solutions, a leading provider of eco-friendly landscaping services.
- Partnership with Urban Oasis Landscaping, focusing on urban greening initiatives.
- Investment in BrightView, enhancing their operational capacity in commercial landscaping.
These transactions reflect Winterberry’s commitment to expanding its footprint in the landscaping industry through strategic acquisitions and partnerships.
Conclusion
This acquisition of Willie C. and Sons Landscaping by Winterberry Gardens illustrates a significant trend in the landscaping sector, where consolidation is driven by the need to enhance service offerings and market presence. For investors and operators, this move highlights the importance of strong brands and customer loyalty as key drivers of growth and competitive advantage in the lower middle market.
Published On
July 17, 2026
Category
Landscaping
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